Agenda

For full agenda details, click on the track title or the full agenda link for individual sessions. To register for full access to all four tracks, or to sign up for a single track, visit our registration page.

Opening Keynote: Smart Sizing in a Tough Economy

Bill Woodson, Vice President with Sg2, will offer timely insights into how the economic climate has affected service line development and the strategic steps leaders can take in order to succeed in this environment. Bill leads Sg2’s work on healthcare strategy and has 20 years of experience in the industry. A noted speaker on the future of healthcare, Bill’s areas of expertise include market evolution, the health care consumer, care delivery innovation, physician-hospital integration, and all aspects of service line planning and growth.

Closing Keynote: Stealing Market Share and Growing Your Service Line

Karen Corrigan, President of The Strategy Group, will discuss how to align service line goals and marketing investments to move market share and take a look at ahead and trends ranging from healthcare reform to the role of social media in service line marketing. She counsels and supports healthcare leaders on the growth and evolution of health systems, development of differentiated, competitive brands and creation of marketing innovations to drive growth and transformation.

	Orthopedics Track	Cardiovascular Track	Oncology Track	Neurosciences Track
Session 1: Physician relations	Keeping surgeons happy New Sg2 data Opportunities for engaging physicians Effects of new payment policies Business models for physician alignment Full agenda Speakers: – Steve Miff, Sg2 – Jon Cherf, Chicago Institute of Orthopedics	Physician Alignment and the Continuum of Care Current employment models & impact of bundling Alignment incentives Switching costs—finances and the price of loyalty Full agenda Speakers: – Edward Winslow, MD, Sg2 – Maureen Clancy, Washington Hospital Center	Physician alignment Physician-hospital alignment Referring physicians Collaboration versus competition Full agenda Speakers: – Laurie S. Pascal, Beth Israel Deaconess Medical Center – Kathleen McCarthy, Health Strategies & Solutions	Physician alignment Economic alignment Joint ventures and other integration opportunities Patient experience and expectations Turf battles IT strategies Full agenda Speakers: – Jayme Zage, Sg2 – Phil Pomeroy, Barrow Neurological Institute
Session 2: Organization and structure	Creating an integrated hand and upper extremity program Major components of the hand product line Increasing referrals Establishing an infrastructure Measuring outcomes Full agenda Speakers: – Joe Tomaro, Accelero – Betty Casey, Yale New Haven Hospital	Creating a successful heart failure product line Challenges in the management of the heart failure patient Successfully managing key care and margin metric Components of a successful outpatient heart failure program Full agenda Speakers: – Beth Pittman, Accelero Health Partners – Cheri Basso, MediCorp Health System	Organization of cancer services Factors influencing the organization of services Cancer network development Cancer center configuration Moores/UCSD Cancer Center case study Full agenda Speakers: – Tracy Johnson, Health Strategies & Solutions – James Lynch, Cancer Center Consulting	Centers of excellence Neurosurgeon recruiting Neuroscience service line principles Case study: Temple neuroscience service line Full agenda Speakers: – Paula Jones, Temple University Health System – Christopher Loftus, MD, Temple University School of Medicine – Brian McCartie, Cejka Search
Session 3: Subspecialties and carve outs #1	Joint replacement and sports medicine Total joint replacement as a generator for inpatient care Sports medicine as a generator for outpatient care Common strategies Full agenda Speakers: – Steve Miff, Sg2 – Jon Cherf, MD, Chicago Institute of Orthopedics	Cardiology and vascular Building access points and growing outpatient revenue Offsite PCI Managing heart failure Aligning incentives Full agenda Speakers: – Thomas Di Salvo, MD, Vanderbilt Heart and Vascular Institute – John McHugh, Navigant Consulting	Inpatient cancer care Clinical pathways/outcomes Patient navigation and experience Emerging technologies and treatment options Full agenda Speakers: – Craig Comish, Baptist Health – Leanne Larson, Sg2	Stroke Workforce development Creating access Enhancing the continuum of care Tracking outcomes Differentiating your stroke program Full agenda Speakers: – Lauren Brandt, Seton Family of Hospitals – Jayme Zage, Sg2
Session 4: Subspecialties and carve outs #2	Spine care* Spine care futures forecast Shifting demand for inpatient services Strategies for long-term success Payment and policy outlook Full agenda Speakers: – Susan Torti, Grant Medical Center – Wade Johannessen, Sg2	Cardiac surgery Building access points New technologies and surgical quality Turf wars inside the hospital The future in payment bundling Full agenda Speakers: – Thomas Di Salvo, MD, Vanderbilt Heart and Vascular Institute – John McHugh, Navigant Consulting	Targeted programs Program selection Return on investment components Advances in cancer treatment (e.g., personalized treatments and robotics) Full agenda Speakers: – Laurie S. Pascal, Beth Israel Deaconess Medical Center – Suzanne Borgos, Health Strategies & Solutions	Spine care* Spine care futures forecast Shifting demand for inpatient services Strategies for long-term success Payment and policy outlook Full agenda Speakers: – Susan Torti, Grant Medical Center – Wade Johannessen, Sg2

Orthopedics Track

Cardiovascular Track

Oncology Track

Neurosciences Track

Session 1: Physician relations

Keeping surgeons happy

New Sg2 data
Opportunities for engaging physicians
Effects of new payment policies
Business models for physician alignment

Agenda

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